When it comes to buying strawberries, bigger doesn’t always mean better. In fact, the largest, most eye-catching berries in the box might be the least flavorful.
Why Small Strawberries Often Taste Better
Strawberries come in hundreds of varieties, and while size alone isn’t the only factor in flavor, there’s a general rule: smaller strawberries tend to be sweeter. That’s because they usually contain less water and more natural sugar concentration, giving them a bolder, more intense taste.
Larger strawberries, on the other hand, often have higher water content, which can make them look impressive but taste a bit bland.
So Why Are Strawberries Getting So Big?
If it feels like strawberries are getting larger every year, you’re not imagining it. Growers prefer big berries because they’re easier to harvest, pack, and display. Through selective breeding and ideal growing conditions, modern strawberries have evolved to be larger — but not necessarily tastier.
And no, they’re not genetically modified. According to U.S. regulations, there are no GMO strawberries currently on the market.
What to Look for Instead
Rather than going by size alone, focus on color, aroma, and sheen:
Choose berries that are bright red, with minimal white or green tips
A strong strawberry scent usually indicates peak flavor
Look for a natural shine, which often signals freshness
Flavor is also personal — some people love a juicy, milder bite, while others prefer a smaller berry with a flavor punch. But if you’re after sweetness, go small.
Bonus Tip: Don’t Toss the Tops
Strawberry tops are 100% edible and packed with nutrients. Try adding them to smoothies or infusing them in water for a refreshing twist — and cut down on food waste in the process.
🍓 Curious about how to store strawberries so they stay fresh and sweet longer?
Check out our complete guide on the best way to store strawberries — and avoid common mistakes that lead to mushy fruit.
👉 Read now: “How to Keep Strawberries Fresh for Days, According to Experts”
